Marketing and PR Insights from KB Woods

Welcome to the KB Woods blog page, where we bring you the latest news and updates about our agency and the industries we serve. From client videos and behind-the-scenes photos to informative posts about digital marketing, video marketing, and public relations, our blog is a living diary of the KB Woods experience. Follow us on Facebook, LinkedIn, Twitter, YouTube, and Instagram for even more content. If you have any questions or would like to learn more about our services, please don’t hesitate to contact us.

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Keith Woods and Phoenix Suns Ape smiling and doing thumbs up

KB Woods 2022 Video Showcase

KB Woods is a full-service marketing agency that specializes in public relations, video production, and digital marketing. In 2022, KB Woods produced a number of award-winning videos for some of Arizona’s most iconic brands, including the Fiesta Bowl, Fiesta Bowl Parade, Guaranteed Rate Bowl, Phoenix Business Journal, and Western Alliance Bank. These videos showcased the brands’ unique stories and values, and they helped to generate positive media coverage and increase brand awareness. Watch the complete series of views online at https://vimeo.com/handstage.

Recent KB Woods Posts

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The Roadmap to Successful Communications: Setting Clear Objectives and Goals

September 2nd, 2023|News, Strategic Planning|

How Clear Objectives Can Make or Break Your PR and Marketing Campaigns In the fast-paced world of PR, video production, and marketing, strategy is everything. At KB Woods, based in the heart of Tempe, Arizona, we’ve spent years honing our skills to ensure that our clients not only meet but exceed their business goals. One fundamental principle we stand by is the necessity of establishing clear objectives and goals for any campaign.

  • Two people smiling and shaking hands with a third person smiling in the back.

Knowing Your Target Audience: The Cornerstone of Effective PR and Marketing

August 31st, 2023|News, Strategic Planning|

Tailoring Your PR, Video Production, and Marketing Strategies to Fit Audience Needs In the competitive landscape of today's business world, understanding your target audience is not just a good practice—it's a necessity. At KB Woods, located in the bustling heart of Tempe, Arizona, we consider audience analysis an indispensable first step in crafting effective PR, video production, and marketing campaigns. So why is knowing your audience so crucial? Simply put, a one-size-fits-all

  • Keith Woods and Phoenix Suns Ape smiling and doing thumbs up

Mindfulness in the Workplace: Elevating PR, Marketing, and Communication Strategies

August 31st, 2023|Communication, News|

Integrating Mindfulness to Navigate the Complex Landscape of Today's Business Communications In the fast-paced world of PR, video production, and marketing, staying ahead means continuously evolving. Effective communication relies on an in-depth understanding of your audience, consistent messaging, and, increasingly, mindfulness. Mindfulness is the art of being fully present, of listening not just to what's being said but to the subtleties often overlooked in our hyper-distracted business environment. Through our years of

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