Marketing and PR Insights from KB Woods
Welcome to the KB Woods blog page, where we bring you the latest news and updates about our agency and the industries we serve. From client videos and behind-the-scenes photos to informative posts about digital marketing, video marketing, and public relations, our blog is a living diary of the KB Woods experience. Follow us on Facebook, LinkedIn, Twitter, YouTube, and Instagram for even more content. If you have any questions or would like to learn more about our services, please don’t hesitate to contact us.
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KB Woods 2022 Video Showcase
KB Woods is a full-service marketing agency that specializes in public relations, video production, and digital marketing. In 2022, KB Woods produced a number of award-winning videos for some of Arizona’s most iconic brands, including the Fiesta Bowl, Fiesta Bowl Parade, Guaranteed Rate Bowl, Phoenix Business Journal, and Western Alliance Bank. These videos showcased the brands’ unique stories and values, and they helped to generate positive media coverage and increase brand awareness. Watch the complete series of views online at https://vimeo.com/handstage.
Recent KB Woods Posts
Striking the Perfect Balance: Organic vs. Paid Strategies
The world of digital marketing is vast and ever-changing. With platforms constantly updating their algorithms and user behaviors shifting, businesses are faced with the challenge of keeping up. The debate between organic and paid strategies is ongoing, with both offering unique advantages. The Organic vs. Paid Debate: Organic content, which grows naturally through engagements and shares, builds genuine connections. It's the foundation of brand trust and loyalty. On the other hand, paid
The Importance of a Social Media Calendar for Businesses
Having a robust social media presence is no longer optional for businesses; it's essential. But with the myriad of platforms and the constant need for fresh content, managing social media can become overwhelming. This is where the social media calendar comes in. It’s a strategic tool that can streamline your efforts and maximize your impact. Why is a Social Media Calendar Crucial? Consistency is Key: Regular posting keeps your brand top-of-mind and
Video Marketing 101: Elevating Business Strategies
In today's digital age, video content reigns supreme. For businesses, integrating videography into marketing strategies isn't just an option; it's essential. Why? Because video has the power to convey messages more effectively, engage audiences deeply, and drive actionable results. Let's dive deeper into the profound impact of video marketing and why it should be a central pillar of your business strategy. The Power of Video Marketing Studies consistently show that consumers prefer
